#YourFirstHustleDollar Series: Jason Butler of The Butler Journal

Hey there, peeps!

Back at it. As Lil’ Wayne would say, “Sorry for the wait.” 

In January, I had the opportunity to go to a member event hosted by SoFi, a pretty SWEET financing company. I learned of SoFi first because of their student loan refinance product.

They offer the most competitive rates around town to refinance your mountain of student loans and they have boss customer service. Besides student loan refinancing, they now provide personal loans, mortgages and other debt vehicles.

SoFi ambassadors went on a tour inviting members and bloggers for a dinner and drinks to mingle. Not to mention giving bomb gifts like a portable iPhone charger that I’m getting a ton of use from. Thanks SoFi!

During the event, I met Jason Butler of the personal finance blog, The Butler Journal. And I knew he would be the perfect person to lead the #FirstHustleDollar series for 2016.

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Now, Jason is the true definition of a hustler.

Throughout the event, he told me stories about flipping products on eBay for profit. He’s no joke. If you haven’t checked out his website (read this first of course) then get your butt over there. He has an ebook freebie with info on how to make your own independent dollar.

Without further ado, here’s Jason!

What’s your hustle, industry, niche?

I currently have several hustles. The main ones are I’m a blogger, a freelancer, t-shirt designer and an eBay seller.

What advice do you have for budding side hustlers anxious to make the first sale?

Many of your family and friends say they will support you, but they won’t. Don’t let that stop you from working. They are not your target market. Find your target market and promote to them. You will have success. 

What’s the very first product you ever tried to sell? 

As an adult, the first product that I attempted to sell was one of the t-shirts I designed. I went to school in Savannah, Ga. They have a huge St. Patrick’s Day celebration that lasts for days. I decided that I would make some Savannah St. Patty’s Day tees.

How did you market it?

At the time, Twitter was still fairly new, so I promoted my shirts on Facebook. I also told family and friends via word of mouth.

What were the challenges you faced leading up to making your first dollar?

My main challenge was actually finding that first buyer. Before you have a physical product many people will say that they will buy from you, but when you have it, they are nowhere to be found. Unfortunately, that happened quite a bit during the first couple of days that I was selling the shirts. 

Who was your first customer? How much did you make? 

My roommate at the time was my first customer. I made $12 off that t-shirt.

Did you have trouble setting the price and asking for what you’re worth? Why or why not?

I initially was selling the shirts for $12. By the end of the St. Patrick’s Day weekend, I lowered the price to $5. I ended up selling out by doing that. I didn’t want to have any inventory left. 

How did the first sale make you feel?

I felt great after the first sale. I realized that if I could sell the first one, then I could sell many of them.

One thing I was really blown away by when meeting Jason is his dedication to the hustle. If you missed his website, make sure to check it out!

P.S. Jason has designed hands down the best t-shirt for this year’s St. Patty’s Day. Get yo Dabbin’ Leprechaun 🙂

 — This post or page may contain affiliate links. Don’t worry, though. I only promote products that I’ve used or truly believe in.

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Taylor K. Gordon is a writer and money blogger. She writes on how to live your best life without going broke.

  1. Reply Aliyyah @RichAndHappyBlog March 8, 2016 at 10:18 am

    True definition of a hustler! I like that Jason has multiple streams of income. Good not to rely on just one source.

    • Reply Taylor March 9, 2016 at 1:18 pm

      For sure! That’s what I’m focusing on this year, putting more eggs in more baskets.

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